LEGALZOOM
the thing > a website that lets you file legal documents and speak to experienced attorneys online.
the idea > legalzoom is anywhere the internet is — anywhere can be a lawyer’s office with legalzoom.
the team > alec plourde (AD), tori nagel (ST)
print/ooh
interventions
instagram stunt
LegalZoom partners with influencers across verticals and reach, and gets them to geotag their next post “Lawyer’s office.” No matter where they are.
acela/jetblue partnerships
LegalZoom provides free wi-fi onboard, creating the world‘s highest and longest lawyer’s offices.
upasti basappa | upasti.basappa@gmail.com